Our Campaign

Save the Children and the Ad Council are working together to mobilize citizen action in the U.S. to help local health workers help save more children worldwide.

Every 3 seconds a child survives thanks to the basic health care provided by frontline health workers. Frontline health workers help children all over the world survive threats like newborn complications, pneumonia, diarrhea, malaria, and malnutrition. But global estimates suggest we need at least a million more frontline health workers in developing countries. Sadly, one child dies every 3 seconds largely from preventable and treatable causes due to the lack of basic health care.

Of the children under the age of 5 who die each year, almost 2/3 could be saved with the simple low-cost interventions delivered by health workers in clinics and in their communities. With attention from developing and developed country governments, we can help them bring lifesaving care to more hard-to-reach communities and make the survival of children a reality worldwide.

You can help. Save the Children and the Ad Council are working together to mobilize citizen action in the U.S. to help frontline health workers reach more children worldwide. By donating to train and support frontline health workers, contacting Congress or the White House to urge action, or just sharing one of our videos with your friends, you can help improve the health of the world's most vulnerable children.